Monday, June 16, 2008

One Way to Increase Circulation.. to bow the knee to a demon.

Miami Herald employees, worried about retaining their jobs due to severe cutbacks in the newspaper industry, have now looked to a Santeria 'rooster' (photo) for help. The rooster is actually a life sized replica with a note attached that says:

Brought in by a Santeria priest (the real deal from Hialeah) to help save our jobs. Leave an offering.

The rooster and the offerings were placed on a fifth floor counter last Thursday facing an elevator bank in the Herald building in Miami. Among the offerings placed on the counter by the end of that work day were coins, cigars, and a Virgin de Guadalupe candle. Perhaps the Herald employees need to make even more offerings since the McClatchy Company which owns the Miami Herald just announced big layoffs today:

The McClatchy Company (NYSE: MNI) announced today that it plans to reduce its workforce by about 10% as the company accelerates efforts to manage through today's difficult advertising market and position itself for future success in an increasingly competitive environment.

Now I've had my criticism of my locals and other media, but I never accused them of worshipping various Baals (other than themselves and the Obamessiah). Maybe I'm giving them too much credit.

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